 244 S. San Pedro Street, Suite 401, Los Angeles, CA 90012 / 213.687.8577 Knowledge + Networks + Financial Independence for Artists
| Positioning Yourself in a Crowded Environment: LOS ANGELES
Grant Strategies for Individual Artists
Now, more than ever, artists are looking for grant opportunities to support their artistic endeavors. This 3 - hour workshop will discuss important strategies for grant-seeking artists and provide you with tips for creating a competitive grant application. Using the CCI Investing in Artists grant application as a model, we will explore the subject from the funder perspective and discuss content, artistic samples and important principles.
Elisa Callow is founding director of the Armory Center for the Arts. During her tenure, the Armory became a national model for excellence in community arts program development and the organization's budget increased from $200,000 to over $2 million. Elisa worked in the philanthropic sector for four years, first as Program Officer for the Ahmanson Foundation and then as Arts Program Director for the James Irvine Foundation. Her most recent professional experience has been as a management consultant working with organizations in the nonprofit sector on strategic issues as they relate to program development, audience and market issues, organizational design, planning and evaluation. Clients include: The Natural History Museum of Los Angeles County, About Productions, The Pacific Asia Museum, The Los Angeles Chamber Orchestra, The San Francisco Symphony, and The Auckland War Memorial Museum. She has been a mentor for the Durfee Foundation's Springboard Fund and is a Graduate student advisor for the Bank Street College. Elisa has also served on the Boards of a number of arts, environmental, and education organizations. She is currently a Board member of the Ojai Music Festival, the Rowe and Gayle Giesen Trust and an Advisory Board member of Pasadena Conservatory of Music. This class is limited to 25 people.- ONLY TWO SPOTS LEFT! Date: Monday, May 17th Time: 6:30pm - 9:30pm Location: Japanese American Community and Cultural Center, 244 S. San Pedro, Ste 410, Los Angeles, CA 90012
Cost: $35 (BOA/CCI MEMBERS)/ $40 (Non-Members) LOS ANGELES ARTISTS AND ARTS ADMINISTRATORS MAY BE ELIGIBLE FOR TUITION REIMBURSEMENT THROUGH THE CREATIVE CAPACITY FUND. FOR MORE INFORMATION, PLEAE GO TO www.creativecapacityfund.org. |
Marketing 101: Creating a Marketing Plan that Works for You CCI's Marketing Plan Seminar for Individual Artists Marketing is the key to growing any business. You know you need to do it but where do you start? Understanding the key fundamentals of marketing and creating a plan is the first step. In this 2-session workshop, you will begin to: - Explore strategies that will help you identify your target audience
- Learn to communicate what your work is about
- Analyze the ever-evolving list of marketing tactics so you can determine the most strategic way to reach your audience.
We will cover the planning process in detail and provide you with concepts, tools and resources that you will need to create a marketing plan that meets your needs as an artist entrepreneur. Nancy Hytone Leb is an arts marketing strategist and the Director of Training at the Center for Cultural Innovation. Other clients include Academy for New Musical Theatre and Syzygy Theatre and she also serves as mentor for dance organizations through the Pentacle/Help Desk LA. Nancy develops and presents arts marketing workshops for both artists and arts organizations including the Center for Cultural Innovation, LA County Arts Commission, Theatre Bay Area and Americans for the Arts. She authored the chapter, Marketing Your Art / Marketing Your Arts Business in CCI's publication, Business of Art: An Artist's Guide to Profitable Self-Employment. From 2000 - 2004, Nancy was the Director of Marketing and Development for Playhouse West in Walnut Creek, CA. In an earlier life, Nancy held senior account management positions at three of the West Coast's largest advertising agencies working on national brands such as Toyota, Saturn, Honda and California Pizza Kitchen. Nancy received a graduate certificate in Arts Administration from Golden Gate University and her B.A. from Iowa State University. Date: Wednesday, June 9 and Wednesday, June 16
Time: 6:30pm - 9:30pm
Location: Japanese American Community and Cultural Center, 244 S. San Pedro, Ste 410, Los Angeles, CA 90012
Cost: $100 (BOA/CCI Members)/ $115 (Non-Members)
LOS ANGELES ARTISTS AND ARTS ADMINISTRATORS MAY BE ELIGIBLE FOR TUITION REIMBURSEMENT THROUGH THE CREATIVE CAPACITY FUND. FOR MORE INFORMATION, PLEAE GO TO www.creativecapacityfund.org. RESIDENTS OF LONG BEACH MAY BE ELIGIBLE FOR A SCHOLARSHIP, YOU WOULD PAY ONLY $57.50 - CALL (213) 687-8577 TO FIND OUT MORE - ONLY A FEW SPOTS LEFT! |
| | | | | Positioning Yourself in a Crowded Environment: SANTA MONICA
Grant Strategies for Individual Artists
Now, more than ever, artists are looking for grant opportunities to support their artistic endeavors. This 3 - hour workshop will discuss important strategies for grant-seeking artists and provide you with tips for creating a competitive grant application. Using the CCI Investing in Artists grant application as a model, we will explore the subject from the funder perspective and discuss content, artistic samples and important principles.
Elisa Callow is founding director of the Armory Center for the Arts. During her tenure, the Armory became a national model for excellence in community arts program development and the organization's budget increased from $200,000 to over $2 million. Elisa worked in the philanthropic sector for four years, first as Program Officer for the Ahmanson Foundation and then as Arts Program Director for the James Irvine Foundation. Her most recent professional experience has been as a management consultant working with organizations in the nonprofit sector on strategic issues as they relate to program development, audience and market issues, organizational design, planning and evaluation. Clients include: The Natural History Museum of Los Angeles County, About Productions, The Pacific Asia Museum, The Los Angeles Chamber Orchestra, The San Francisco Symphony, and The Auckland War Memorial Museum. She has been a mentor for the Durfee Foundation's Springboard Fund and is a Graduate student advisor for the Bank Street College. Elisa has also served on the Boards of a number of arts, environmental, and education organizations. She is currently a Board member of the Ojai Music Festival, the Rowe and Gayle Giesen Trust and an Advisory Board member of Pasadena Conservatory of Music. This class is limited to 25 people. Date: Tuesday, June 15th
Time: 7:00pm - 10:00pm Location: Ken Edwards Center, 1527 Fourth Street, Room 106, Santa Monica, CA 90401
Cost: $35 (BOA/CCI MEMBERS) / $40 (Non-Members) LOS ANGELES ARTISTS AND ARTS ADMINISTRATORS MAY BE ELIGIBLE FOR TUITION REIMBURSEMENT THROUGH THE CREATIVE CAPACITY FUND. FOR MORE INFORMATION, PLEAE GO TO www.creativecapacityfund.org. RESIDENTS OF LONG BEACH MAY BE ELIGIBLE FOR A SCHOLARSHIP, YOU WOULD PAY ONLY $20.00 - CALL (213) 687-8577 TO FIND OUT MORE. |
Cancellation Policy: Full refund on registration fees up to 48 hours prior to workshop date. Fees non-refundable after that date. |
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